The A to Z of Media Planning

The A to Z of Media Planning

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L is for...Lateral Thinking, with Less Thinking

K is for... KPIs

J is for... Joysticks

I is for...Innovation

H is for... Heineken

G is for...Google

F is for... Frequency

E is for...Effectiveness

D is for...Data

C is for...Context

B is for...Better Briefings

A is for...audience

A is for audience...

A is for...Audience

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